Welcome to another "What's up Scot?" with our very own Scottish Princess - Tina! Tina looks after our finances and plays customer service as well... Tina is always making sure the customers are happy.
This week the team were discussing how we can now provide a completely custom card holder which just happened to be in ear shot of Tina... Tina said "Why would you need to hold a card in place or is that the official name for your work ID card thingy?"
Well the team thought it would be a great idea for Tina to find out and tell us all about her findings...
"Did you realize that ID cards come in a variety of shapes, colours, sizes and materials? You would think that it would be kind of universal but no it is most definitely not because many companies have different sized ID cards or badges so therefore we need to be able to supply the variations.
I shall tell you that if you were to organize card holders for events or conferences you need to allow yourself plenty of time cos the Sales Team at Identity Australia will ask you heaps of questions on your requirements…it’s not so that they can sell you heaps of stuff but to ascertain the appropriate product for your needs. ( does that come with a couple of bottles of red wine I ask)
Options - Do you need wish or want
You wouldn’t have a card holder on its own it would be pinned or hung and that brings me back to my previous topic of - The Lanyard. ( see my wee story on The Lanyard).
It all sounds too complicated to me I will stick to Accounts but it’s really quite interesting and rewarding when I can assist our customers in their requirements and know what I am talking about."
Tina definitely hit the nail on the head there... Our staff are always helping each other so in the end the customer can find all their information from the first person who answers the phone.
Why not trust us with your next card holder order? Call our sales team today on
1800 33 00 99 - Let us do our job so you can do yours...
Subscribe to our blog for more "What's up Scot?" in future.
Welcome to the NEW section - "What's up Scot?" with our very own Scottish Princess - Tina! Tina looks after our finances and plays customer service as well... Tina is always making sure the customers are happy.
This week I visited Tina and asked "What do you find intriguing in our business?"... Well her response blew me away and I just had to create a section on our Blog for Tina and her thoughts.
So set Google to translate and enjoy the thoughts and feelings of our Scottish Princess Tina in this first post of "What's up Scot?"!
Question: "Tina, what do you find intriging in our business?"
"I didn’t even have to think about that one! One of our many products - The Lanyard.
Bearing in mind I am from a financial background so when assisting in customer services and a customer asks what kind of lanyard does Identity Australia do…my mind is full of options available for plain lanyards and custom lanyards but where do you start and to try and explain it?
Lanyards come in different fabrics, sizes, colours, and polyester/cotton, flat, tubular, satin and then you can have whatever logo or name on it…but more options available on this the type set printed, screen print, embroidered etc. Add to this the width required too.
Then wait for it... what will be hung from the lanyard as there are different attachment swivel or alligator clips, mobile phone attachment with or without a key ring thingy attachment. Jeepers creepers it’s all getting to much for an accountant to explain so the call gets forwarded to one of our experienced Sales Staff whom must have a lot of understanding and patience and know the variations of lanyards.
BUT wait it doesn’t stop there because if it’s not a stock lanyard it is named a custom lanyard and we have to get it supplied….wait for it …again there are more options for Mindy our Supply Manager to consider do we produce it here in Australia or in our factory overseas! Then it's which colours, you can’t say red or bule-ish the colours are matched through a Pantone Colour chart which has numbers. A wee bit like when choosing paint colours but no fancy names just numbers (I just like numbers)."
As you can see.... WOW I had no idea the finance department were so passionate about our products! It just goes to show no matter what staff member you talk to we're ALWAYS going to help our customers.
Why not trust us with your next Custom Lanyard or Stock Lanyard Order? Call our sales team today on
1800 33 00 99 - Let us do our job so you can do yours...
Subscribe to our blog for more "What's up Scot?" in future.
Well it's been just under 2 months since we launched our MGM 2012 Competition (Mate Get Mate) and there has been quite a bit of activity with over 20 entrants competing for the major reward!
You wouldn't believe how easy it would be to catch up to the pack! All a customer would need to do is Refer a mate, you make a purchase and your mate makes a purchase and it's likely you will land smack in the middle of the pack... Why not get into the competition now? Click here to enter

Hurry as this competition only has a little over 2 months left!
The team here at Identity Australia understand the frustration with ordering card holders from an image only to find out when they arrive that they are not what you were expecting... So we're taking the frustration and guess work out of your ordering with our FREE Card Holder Sample Packs.
What items are in our sample packs? It all depends on the type of card holder you require... We have card holder sample packs based on product group i.e. flexible card holders and we even have card holder sample packs based on certain industries i.e. Government because we KNOW your industry and we KNOW what your industry needs.
So without further ado we present to you the following product group sample packs
OR as we mentioned we have industry specific card holder sample packs:
With every card holder sample pack we don't just send you things we want you to buy... Our Card Holder Sample Packs are FILLED with great items and offers such as:
- Our Signature Custom Lanyard with Mobile Phone Loop
- Our Catalogue for your convenience
- Worry FREE Buying Experience with our 100% Money Back Guarantee!*
Browse around and find the card holder sample pack that best suits your needs without the frustration and the time wasting of receiving the card holder that doesn't meet your needs.
* Please refer to our refunds & returns policyLimited to One Card Holder Sample Pack per Company
In the wild west movies, you would see the 'Cowboy' with a boot lace hanging from his neck! Today, the 'bootlace' style lanyard is still available but by far the most cheapest lanyard in Australia is something more robust, like an NCFE1K priced from only 32c. This is an 8mm flat polyester lanyard in black or blue with a swivel hook or alligator clip.
We have all you need you for the cheapest lanyards:
No matter what size your budget is, we can accommodate YOU. Visit our plain lanyard section to find the lanyard that best suits your needs OR why not apply for our FREE plain lanyard sample pack... Hurry there's only 5 available per day!
Get Your FREE Plain Lanyard Sample Pack TODAY!
Let Identity Australia demonstrate why we should be your number one go to company for all your Cheapest Plain Lanyard requirements. We can ship to Sydney, Melbourne, Brisbane, Adelaide, Perth, Canberra, Hobart and Launceston plus regional Australia.
Let us do our job so you can do yours...
FARGO’s latest arrival is the easiest way to increase your sales and get new business!
Fargo is expanding its portfolio to include a mono entry level printer, an economical alternative for loyalty cards.
Membership and loyalty cards are found everywhere and with good reason, a well implemented loyalty program can be expected to increase sales by 30%.
One of the most simple ways to implement such a program is to offer your customers to join your ‘preferred customers’ or loyalty reward scheme. Your customer signs up and gives you valuable contact information and in return receives their loyalty card. By offering discount on selected items or services you create a benefit for their continued business and your customer also experiences instant gratification when they come to pay and see their discounted amount.
…. All that from just a little plastic card printed on a Fargo ID card printer!
But wait, there’s more. What about new business?
New business is notoriously harder to get. Leaflets, posters and radio ads, take your choice, pitch yourself against your competitors and keep your fingers crossed. You’ll know that direct marketing is far more advantageous but it’s not always the easiest way. You need to know who you are marketing to. This is where your ‘loyal customers’ can help you.
Have your customers give their friends a money-off coupon because you know that their friends may just share interests and require your company’s goods or services. There’s not much higher trust then a friends recommendation… Once they come in to claim their voucher they go on the membership or loyalty program and once again more valuable contact information is gathered and the cycle starts again.
By offering your customers an additional loyalty card, your customers will have the satisfaction of giving a gift to one of their friends. So for the cost of a card you have just reached your prime target market, their friends will have similar interests and needs as your ‘preferred customers’ and your database can just keep on growing from there!
Happy days!
With the Photo ID Card Printer section and the ID Card Printer Ribbons section both revamped and going well we have decided to revamp our ID Badge Printer Cleaning Kit section too. Now everything "ID Card Printers" is even easier to navigate and find what you need when you need it... it's as easy as selecting the product group you want i.e. ID Badge Printer Cleaning Kits then the brand i.e. Datacard and you're done... select from every cleaning supply associated to the Datacard brand.
This NEW ID Badge Printer Cleaning Kit section allows you find the brand that you want without having to see brands you don't want. The brands we have available are:
So why not give it a go find the ID badge printer cleaning kits you want today!
Let Identity Australia demonstrate why we should be your number one go to company for all your ID Card Printer Cleaning Kit requirements.
Let us do our job so you can do yours...
The most costly part of any Visitor Management system is the manpower that it consumes at Reception or the Security office. Identity Australia has found a really easy solution that has us very excited about the possibilities!
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Instant access to a list of every visitor/contractor on site. Great for fire drills etc.
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Print professional looking badges complete with company logo.
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Streamline registration - speeds up the process for busy periods.
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Self registration options - let your visitors do the work for you!
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Know who, where and why each visitor is on your premises by replacing your outdated, paper log book with Lobby Track.
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For increased security - check visitors against a 'watch list'
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Generate Time & Attendance reports for Contractors on site - reduces the opportunity for falsified time sheets.
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At the Enterprise Edition package you can even manage multiple sites.
Another exciting feature is the use of Lobby track for big events. It allows fast and easy self registration - a big cost saving on manpower for Event Management companies.
We love this product so much that we want you to try our free online demonstration so you can see how easy it is to operate. You will also be impressed with the opportunities it will open up for your business.
Just fill out your details on the form below to register for a free trial - no strings, no obligations; we just want you to see how this could work for you. At Identity Australia, we want to keep you up to date with the latest products and services available for personal ID protection & security.
One of the most affordable promotional items for conferences and customers is still the humble lanyard! Lanyards have gradually assimilated into a fashion statement and a funky accessory holder. A lanyard for your wine glass; A lanyard for your spectacles; key ring attachments; mobile phone holders, and many more. We have watched many fads come and go in promotional items so we scan the world for new ideas for lanyard materials and attachments in particular. There are probably very few homes that would not have at least one lanyard in use in some application. This just shows what a fantastic opportunity customised lanyards give to Promotional Companies for a cheap promotional item to reinforce a Company’s brand and image.
Customised lanyards are designed by us according to a brief from our customer. They will typically include a company logo, company approved PMS colours, a slogan or theme and an attachment suitable for the purpose. For a conference it will be a card holder attachment, but for a promotional item it may be for a USB hub complete with the customer’s catalogue and price list! The variations are vast and we help our customers decide which idea will support their purpose with the most impact.
So, when you next need a lanyard for a job, think outside the square and imagine where that lanyard will end up after its original purpose – it might just be an advertising opportunity for your client for the next 10 years!
Another favourite promotional item is the pen. Promotional pens are cheap and are very widely accepted by customers. Even the Government authorities will accept a promotional pen from a supplier and hence continue to 'promote' the suppliers brand.
The USB is a more modern promotional item; however the price of these promotional items has increased due to the nuclear disaster in Japan.
Take a minute to look around your office, how many Mugs do you see with product branding screaming out at you? The promotional mug will always be a 'staple' promotional item. Identity Australia has a great range of promotional mugs to choose from for your customer's consideration.
So, don't forget to look at our Identity Australia website, catalogue or just phone us for some ideas and products for your promotional item needs. Phone 1800 33 00 99 and ask for our Promotions team experts, or visit www.identityaustralia.com.au If you are in Sydney or the PArramatta area, why not call into our office to see some samples! If you are rushed for time you can even place your order directly online using our online store.
The Conference season is almost upon us. At the last minute the organisers will start to think about personal identification for each delegate. Let IdentityAustralia be your adviser on the easiest and cheapest solution to your dilemma. You will need a lanyard and a card holder to start with. Card holders typically fall into one of two main types, either rigid or flexible.
For flexible card holders it is all about insert dimensions. You need to easily insert a card, ticket, pass or multi cards into the card holder. Sometimes a double sided display is also required.
The rigid card holders are more specific in their function. The card holder may need to house an Access card or swipe card as they are commonly called. Swipe card holders may also need to be a double sided card holder in order to house a photo ID card as well.
Most conferences will choose a flexible PVC card holder as these are cheap and easy to work with. PVC card holders come in all different sizes, or can even be made to your dimensions if the quantity required makes it economical.
Next, the conference organiser will need to hang the card holders off something. Customised lanyards are designed by us according to a brief from our customer. They will typically include a company logo, company approved PMS colours, a slogan or theme and an attachment suitable for the purpose. For a conference it will be a card holder attachment, but for a promotional item it may be for a USB hub complete with the customer’s catalogue and price list! The variations are vast and we help our customers decide which idea will support their purpose with the most impact. However, if cost and speed are of the essence, a stock lanyard from our range of colours will be the cheapest and easiest answer. Stock lanyard colours include black, red, blue, pink, green, yellow, white, purple and many more.
So, for your conference delegate identification needs contact Identity Australia for card holders, lanyards and free advice on 1800 33 00 99 and ask for our Conference specialist or just visit our website at www.identityaustralia.com.au. You can buy online or if you are in Sydney or Parramatta area, just call in to our offices!